1910 Doan's Tube Map of London (Doan's London Street Guide)
Published by Foster-McClellan Company for Doan's Backache Kidney Pill Company. Lithograph covers. 49pp booklet. Condition: Good.
This unusual London Street Guide, published by Doan’s—a pharmaceutical company of the time—includes a specially drawn map of the London Underground on its reverse. More precisely, it depicts the lines operated by the Underground Electric Railways of London (UERL), which managed the deep-level tube lines of the era (excluding the Metropolitan and District lines).
Although undated, certain details help to narrow down its publication period: Bishopsgate station is labeled as Liverpool Street (a change made in late 1909), yet "Aldersgate Street" still appears (renamed simply "Aldersgate" in 1910). The Metropolitan and District lines are shown too, though rendered in a lighter grey.
The booklet itself serves as an index of London streets and their nearest main thoroughfares, interspersed with advertisements and case studies promoting Doan’s Kidney Pills—a most unusual and inventive piece of marketing!
Free UK Delivery. For non-UK delivery please request quotation before purchasing.
1910 Doan's Tube Map of London (Doan's London Street Guide)
Published by Foster-McClellan Company for Doan's Backache Kidney Pill Company. Lithograph covers. 49pp booklet. Condition: Good.
This unusual London Street Guide, published by Doan’s—a pharmaceutical company of the time—includes a specially drawn map of the London Underground on its reverse. More precisely, it depicts the lines operated by the Underground Electric Railways of London (UERL), which managed the deep-level tube lines of the era (excluding the Metropolitan and District lines).
Although undated, certain details help to narrow down its publication period: Bishopsgate station is labeled as Liverpool Street (a change made in late 1909), yet "Aldersgate Street" still appears (renamed simply "Aldersgate" in 1910). The Metropolitan and District lines are shown too, though rendered in a lighter grey.
The booklet itself serves as an index of London streets and their nearest main thoroughfares, interspersed with advertisements and case studies promoting Doan’s Kidney Pills—a most unusual and inventive piece of marketing!
Free UK Delivery. For non-UK delivery please request quotation before purchasing.
